About Me
Custom websites are crafted for coaches, consultants, and service-based entrepreneurs to showcase expertise, attract ideal clients, and build lasting trust.
"My journey into digital business and design hasn’t been linear, and that’s my strength."
A Strategic Approach to Design
Pixel & Scale exists to make your digital presence feel clear, credible, and compelling. I combine design expertise with business insight so your website isn’t just attractive, it works as a tool for authority, trust, and conversion.
Why Design & Business Go Hand in Hand
My background in art, design, and entrepreneurship taught me that creativity only matters when it’s matched with real-world results. I’ve lived the challenges of pricing, positioning, and building a business in tough markets. That perspective shapes the way I design today: always with your goals, audience, and growth in mind.
From Teaching to Translating Complex Ideas
Over a decade of teaching and leading creative programmes internationally sharpened my ability to break down complex concepts into simple, actionable steps. That’s exactly what I do for clients, turning the overwhelm of tech, branding, and strategy into a process you can understand and feel confident about.
Digital Expertise With a Human Focus
I’ve invested in advanced training in digital marketing, media, AI, and business strategy, alongside a postgraduate degree in Digital Marketing & Media. This knowledge means the websites I build are not only visually cohesive but strategically structured, giving you clarity on messaging, SEO, and conversions.
Who I Work With
I partner with coaches, consultants, and service-based entrepreneurs who are ready to elevate their digital presence. My role is to capture the depth of your expertise, position it clearly, and design a site that attracts your ideal clients and builds trust from the first click.
Shared Values
My work is guided by values of creativity, clarity, and sustainability. I believe a business should feel human and aligned, not rushed or built on burnout. My goal is to give you a website that feels like a natural extension of your brand, so you can focus on the work you do best.